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lucky. At a recent sales management seminar for independent agencies, when the instructor asked how many agencies represented in the room had a full time sales manager, fewer than 5% of the hands went up. When asked how many had part time sales managers only about 50% of the hands went up. The fact is that fewer than 20% of all agencies doing business in the United States have full time sales managers. What's worse is most agency sales mangers have little or no sales management experience. Many came to their positions by default. Often times agencies will promote their best producer to the sales manager position either on a full time or part time basis. Another common solution is to put an already busy agency principal in charge of the sales function. Sadly, all too often, these folks struggle in their role as sales manager, not for lack of effort or lack of desire but simply for lack of sales management skills. The skills that make an effective sales person are not the same skills needed to be an effective sales manager. To be sure an effective sales manager must know how to sell and understand the selling process but it requires much more than that. An effective sales manager must:
producer role. It can simply be overwhelming. Don't despair there is good news. The same qualities that made your manager a good producer - drive, work ethic, competitive spirit - will serve him/her well in the role of sales manager and more good news; all of the necessary skills can be learned and consistently applied. All that is needed is a knowledgeable coach and mentor to help get it done. That's where we come in. With his 30+ years of sales and sales management experience Principal Sales Manager and Lead Mentor Bill Hoos will work with your sales manger as coach and mentor guiding him /her as he/she masters the skills and implements the processes necessary to lead your sales team to desired levels of success. By it's nature a Sales Manager’s Mentor™ engagement is very personal involving a high level of trust and requiring a high degree of compatibility. For that reason we maintain no webinar overviews. If you would like to discuss your situation with Bill give him a call at 1-866-274-6279 or contact us via email to schedule a consultation with Bill. |
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